Raise the macallan
In 2012 Blue Flame was asked to recreate the experience for the Raise The Macallan mobile tour. Blue Flame was responsible for concept development, design, fabrication, live production and tour management of the overall event experience. The set was to be used up to 15 times a year, for a minimum of 3 years, with minimal refurb.
The design set the tone of the presentation and brand as a dominating yet inviting presence. 750 people per day enjoyed an educational presentation, stage managed by Blue Flame. The screen content had technological enhancements and interacted with iPads stationed on each guest table. The script and presentation captivated audiences and enlightened them on the Macallan Brand